9.（韩国）雪花秀 Sulwhasoo
品牌名片
品类：化妆品
标志风格：自然、清新
创始人：徐成焕（Suh Sung-Hwan）
诞生地：韩国
诞生时间：1997年
雪花秀是韩国最大的化妆品公司之一的爱茉莉化妆品公司旗下的品牌，以人参为主，辅以多种中药搭配出抗老化非常明显的产品。是韩国第一化妆品品牌。
品牌阅读
Asian women have pursued beauty since the old times. Physical beauty did not necessarily mean having a beautiful heart， and the imbalance of inside and outside was considered one of the most vicious things in the world. The elegance in ones appearance is projected from having a pure heart， and the essence of such purity is the beauty of nature. As the body and the mind are one， neither should be neglected to achieve complete beauty. The essence of beauty， as Sulwhasoo explores， is nature.
Sulwhasoo applies the wisdom of traditional medicine for various effective ingredients to supplement and interact with one another. Enhanced ingredients fortify Jaeumdan and Jaeumboweedan， the essence of Sulwhasoo skincare， and traditional treatments complete formulas with the balance of fresh and treated ingredients. Furthermore， high-quality herbs are used to enhance the value of Sulwhasoo as a premium cosmetic brand.
The Four Scents of Sulwhasoo
The graceful and elegant charm of Korean women close to nature- Sulwhasoo found the source of such beauty in the traditional wisdom and nature of Korea.
(1) Ginseng
Ginseng naturally grows in Far East Asia， and those that are grown in the Korean Peninsula are considered the best variety. Ginseng is a medicinal plant that has been widely known since the Goryeo Dynasty. Known to energize the body for longevity when ingested for a long time， ginseng is a very sensitive plant that needs to grow in a soil that meets specific conditions. Thanks to its relative rarity and miraculous efficacies， it is one of the most precious medicinal plants. As ginseng is known to detoxify the body and refine the skin， noble women in the Joseon Dynasty used to brighten and clarify their bodies in a ginseng bath before a wedding. Also， they drank ginseng leaf tea to prevent freckles， blemishes and wrinkles.
(2)Pine Tree
The pine tree， which stands tall towards the sky， is the most beloved tree in Korea. Always green and always enduring the unique oceanic and continental winds of the Korean Peninsula， the pine tree symbolizes the integrity and dignity of saints.
(3) Prunnus Mume Flower
Prunnus Mume Flower can eliminate the phenomenon of thirst and dry.
(4) Camellia
Camellia is with various efficacy and good medicinal effect.
Korean Peninsula朝鲜半岛
miraculous [mrkjls] adj. 不可思议的，奇迹的
亚洲女性自古以来不断追求“美”。外表的美丽，并不代表也拥有了美丽的心灵，表里不一向来无法称为真正的美丽。拥有纯洁心灵，便能自然而然由内向外散发出优雅气质，纯洁心灵正是始于自然之美。真正的美丽便是身心兼美，缺一不可。雪花秀所追求的美丽正是自然之美。
雪花秀根据传统药理智慧，将多种不同的成分互补协调。两大核心成分滋阴丹和滋阴补卫丹，用传统炼制技术巧妙混合生、熟草药，精选上乘优质草药进行配制。彰显品牌尊贵品质的追求。
雪花秀四大美香
于大自然的和谐相生中寻找韩国传统美感的雪花秀，蕴含来自韩国大自然的四种香味。
（1）人参
人参仅在远东地区生存，特别是韩国半岛产人参当属第一，从高丽时代就开始名扬海内外。人参受栽培地区特性的影响较多，因其珍稀和神奇功效早已被认定为高贵药材。由于人参可清除体内毒素、美容肌肤，以前朝鲜王朝的贵妇们在婚礼前以人参浴清洁她们的身体。此外，她们还喝人参叶茶，预防雀斑、色素及皱纹的产生。
（2）松
松树是韩国人最喜爱的树种之一，四季常青，在韩国半岛特有的海风和大陆风中依然屹立，象征耿直的君子品行。
（3）梅
梅可消除口渴和干燥现象。
（4）山茶
山茶功效非常多，药用效果也很好。
10.
（美国）伊丽莎白·雅顿
Elizabeth Arden
品牌名片
品类：化妆品、香水
标志风格：高贵、典雅
创始人：伊丽莎白·雅顿（Elizabeth Arden）
诞生地：美国
诞生时间：1910年
伊丽莎白·雅顿是美国知名化妆品品牌，产品线包括护肤品、彩妆、香水等。
品牌阅读
A legendary innovator and a tireless entrepreneur， Miss Elizabeth Arden established the American beauty industry a century ago. Born Florence Nightingale Graham， she traveled from rural Canada to New York City， where she opened the first Red Door salon on Fifth Avenue in 1910.
Elizabeth Ardens fundamental belief was that beauty should not be a veneer of makeup， but an intelligent cooperation between science and nature in order to develop a womans finest natural assets.
Miss Arden was uncompromising in her vision to create the new and absolute best products， packaging and services that women not only needed， but desired； whether it was the cult-classic Eight Hour Cream， her legendary Blue Grass fragrance， or a bold red lipstick to coordinate with the uniforms of the women serving in the armed forces during World War II.
Elizabeth Arden was the first to introduce eye makeup to the women of America and pioneered the creation of the “makeover”. With the launch of Ardena Skin Tonic， the company became the first to incorporate its founders name into a product name. Miss Arden developed the first travel-size beauty products and was the first in the cosmetics business to train and send out a team of traveling demonstrators and saleswomen.
By the 1930s， Miss Arden had opened Red Door salons in the majority of the fashion capitals around the globe， and proclaimed that there were only three American names known in every corner of the globe： Singer Sewing Machines， Coca-Cola and Elizabeth Arden.
Main perfume of Elizabeth Arden includes 5thAvenue， GreenTea， RedDoor， Splendor， Sunflowers， TrueLove and so on.
Since the brand was founded， Elizabeth Arden has insisted that Elizabeth Arden must be synonymous with the highest quality. Even to this day， Elizabeth Arden still follows this philosophy. All the products are not only the most innovative， but also the most durable.
一个世纪前，伊丽莎白·雅顿小姐，一个传奇的创新者和不知疲倦的企业家，开创了美国的美容行业。原名弗洛伦斯·南丁格尔·格雷厄姆，后从加拿大农村旅行到纽约市。1910年，她在第五大道开设了第一家Red Door salon。
伊丽莎白雅顿的基本信念是：美容决不是虚饰靓妆，而是将自然和科学巧妙地融为一体，衬托出妇女的天生丽质。
雅顿小姐坚定她的愿景，提供创新和优质的产品、包装和服务；无论是她的显效8小时润泽霜，亦或传奇的青青芳草香水，还是与二战期间军队的制服相匹配大胆的红色唇膏。
伊丽莎白·雅顿是向美国女人介绍眼妆的第一人，是开创“化妆美容”的先驱。随着Ardena Skin Tonic的出现，公司成为第一个将创始人名字纳入产品名称的企业。雅顿小姐开发了第一款适合旅行的美容产品，是美容行业进行培训并派出巡回示范员和女销售员团队的第一人。
到了20世纪30年代，雅顿在全球多数时尚之都开设了Red Door salons，并宣称只有三个美国名号闻名于世界每个角落：Singer 缝纫机，可口可乐与伊丽莎白·雅顿。
Elizabeth Arden的香水主要有第五大道、绿茶、红门、璀璨、葵花、真爱等。
从品牌创立依始，雅顿夫人就坚持伊丽莎白雅顿必须是最高品质的代名词。时至今日，伊丽莎白雅顿依然遵循着这条理念，所有雅顿的产品既是最创新的，也是最历久不衰的。
